Be A Master Of Designing Your Website
Designing your own website is not the easiest thing to do in the world, right?
You can balk at the prospect of having to learn tons and tons of code and then putting it all together…
Thankfully, you don’t need to be an expert web designer to conjure up a really world class website.
But you do need to be a master.
You can be a master web designer without necessarily going through complicated courses or spending tons of money.
However, you will need working knowledge of the top editing functions within your website’s dashboard to really make everything come together.
If you are new to web design, then here are a couple of the top functions that you need to familiarize yourself with to create a powerful website.
1.Using HTML Editors
Learning how to use an HTML editor is a skill that every Internet marketer should learn.
Once you are making enough money to hire somebody to do this for you, then you can use your time more wisely by creating new sources of revenue and having people create these pages and posts online that will sell your product, or the affiliate products that you are marketing.
One of the best ways to learn HTML is to go to Google and search for “HTML tutorials”.
This will provide you with hundreds of YouTube videos with people that are able to help you design your website using simple tips and tricks that they are currently using today.
However, if you don’t want to build your own website, you need to do the following.
2. Using The WYSIWYG Editor
If you’re not a fan of html (like me) then no worries!
Within WordPress CMS platforms is a WYSIWYG editor that can make content creation a breeze.
It’s intuitive to use, and you can get started right away, although one thing you should look for is the toggle button that expands the menu of options at your disposal from font to Upper and Lower Case, to color options and separators.
Master the pros and cons of web hosting.
Web Hosting can practically make or break your website. Don’t just rely on what hosting providers tell you. Do your research and make sure the package you get is both cost-effective for your business and the right solution for your business.
Say, for example you run a radio station and you cut down on costs by purchasing a shared hosting package.
Your hosting provider one day sends you a notice that they have canceled your hosting package due to a ‘”breach of your contractual obligations as indicated on your contract.”
You have no idea what they mean, so you reach out to them for a response.
They don’t respond.
And all this time, your website is down.
No website means no sales, no streaming and very annoyed visitors.
Eventually, you realize that your hosting package was canceled because the resources required to stream and handle the traffic on your domain ate up most of the resources for the hundreds of other websites hosted on the same plan.
Not good, right?
This actually happened to one of our clients and they cut a very frustrated figure as they began searching for an affordable dedicated web hosting package that can handle the demands of a radio station.
By the way, we will share with you our recommended top picks for web hosting for radio stations in a later post. This report will be the result of our findings for this particular client who needed a quick and affordable solution.
We’re happy to note that he is happy with our top recommendation and has been using the web hosting partner we recommended for the last eight months.
4. Use of Images/Graphics
Don’t outsource this task at all.
Because you can get sued.
If you use graphics/images without proper accreditation, you could get slapped with a suit.
Worse, you could find your site deranked.
If you have to use any image, give proper credit to the original source.
Always make sure you have your fingers sticky for any image you have on your website, even if you have a Content Manager in charge of content creation.
Thankfully, there are number of great royalty-free image libraries available on the internet that you can use for images in case you don’t have a budget for images.
We will share these image libraries with you in a later post.
When you are finished creating your site, you will have to add new content that is 100% original.
This is a common flaw that many IMers overlook despite the recent updates by Google in its attempt to get rid of spam sites once and for all.
Whether you use Dreamweaver and learn how to use it through the tutorials on YouTube, or you are using one of the WYSIWYG editors on your hosting, you will have a better chance of making sales by designing your website to be user-friendly, something that every person in web design understands, and implements, with each one that they create.